Public Relations & Marketing Manager
Company: Compass Group Poland Sp. z o.o.
Location: Redwood City
Posted on: January 26, 2023
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Job Description:
Bon Appetit Position Title: Public Relations & Marketing Manager
Pay 15 Reports To:Salary: Our Passion is Food!At Bon Appetit
Management Company we are committed to two things, great food and
outstanding service! At Bon Appetit you won't find our managers
referring to a corporate recipe book or our chefs microwaving the
lunch special. We do not have standardized recipes or central
commissaries, instead, our chefs and managers are expected to stay
abreast of current culinary trends and bring cutting edge food into
their cafes. We are a restaurant company that operates in contract
food service. That means you will have the freedom to be creative,
take risks, and truly shine. We are committed to our staff growing,
trying new things, and learning all that they can. Our rapid growth
and breadth of accounts translates into exciting opportunities for
our people!This position is eligible for an Employee Referral
Bonus! If you know someone that is qualified for this role, please
use the 'job search' in MyOpportunity to refer your referral and
email them a link to apply. Your referral will be able to apply by
clicking the link in the email then you can check the status under
Careers in MyOpportunity by clicking on 'referral tracking.' For
Employee Referral guidelines, FAQs and the Compass Employee
Referral Policy, email . Click to view the step-by-step
instructions to refer a friend to this position. Job Summary ? Work
with regional leadership on brand identity development and
communications strategy for all existing and new public
restaurants/specialty venues? Develop high-level
marketing/communications strategies to drive brand awareness? Help
on-site management come up with promotions and special events?
Assist with website creation and maintenance, including
copywriting? Oversee photo shoots? Support account team's creation
of quarterly marketing plans, measuring ROI, and tying revenue to
marketing efforts? Conduct social media, communications, and
marketing audits and trainings for account-level marketing
managers? Stay in close, regular touch with on-site management
about special events and changes to menus, publicizing as needed?
Develop a PR strategy (including special events) designed to bring
in specific kinds of new business and revenue streams? Monitor
social media, assist with posting as needed, and train on-site
staff to maintain and leverage social media as appropriate in
collaboration with the corporate communications team.? Collaborate
with the corporate communications team to support the
specialty-venue field's social media (page set-up,
troubleshooting); contribute inspiration and guidance for weekly
social media cheat sheet? Help to claim, set up, and monitor review
sites (Yelp, Google, OpenTable, etc) and assist with responses?
Write chef bios, fact sheets, and press releases as needed?
Personally accompany media on visits if needed? Pitch media on
special menus, dinners, chef changes, etc.? When a new venue is
opening, work with Bon App--tit executives and clients on
preliminary planning. If a local PR team is needed for launch,
write brief defining local team's engagement, including metrics of
success; oversee local team's PR strategy; and later, transition
account from local support to HQ support.? Work with Bon App--tit
communications director on multiple-location related stories and
pitchesQUALIFICATIONS:? Bachelor's degree? At least 5 years'
experience in food-related public relations (preferably with at
least two years working directly in restaurant PR, launching new
restaurants and driving business at existing ones) or comparable
food-focused PR/marketing experience? Familiarity with and interest
in sustainable food issues? Demonstrated writing and editing
abilities? Good digital photography and editing skills? Proven
competency in social media? Understanding of advanced features of
Microsoft Word, Excel, and PowerPoint.? Strong familiarity with
collaborating via Google Docs/Sheets, Dropbox, and Microsoft
Teams.? Experience with Adobe Creative Suite, particularly
InDesign, Illustrator, Photoshop, and Acrobat is desirable.?
Experience writing clearly and concisely for multiple audiences
with vastly different expectations.? Strong editing, grammar, and
punctuation skills? Able to work both independently and
collaborativelyApply to Bon Appetit today!Bon Appetit is a member
of Compass Group USA.Associates at Bon Appetitare offered many
fantastic benefits.
Keywords: Compass Group Poland Sp. z o.o., Redwood City , Public Relations & Marketing Manager, Advertising , Redwood City, California
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