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Director, Global Food Service Marketing

Company: Impossible Foods
Location: Redwood City
Posted on: November 14, 2020

Job Description:

Impossible Foods is addressing the most catastrophic threats facing humanity: climate change and biodiversity collapse. A global transition to a plant-based food system will turn back the clock on atmospheric CO2 levels, restore natural ecosystems and reverse meltdown in wildlife biomass. The easiest -- if not only -- way to make our civilization sustainable is to eliminate livestock, the most dangerous technology on Earth. But humans won give up meat. So we need to make meat better -- more delicious and more nutritious, without animals as the underlying production technology. That means that making meat sustainably is the most important and urgent problem for the global scientific community. Impossible Foods' mission is to completely replace the use of animals as a food-production technology by offering consumers everything they currently value about animal products -- and making products that are vastly superior to their animal analogues. To do this, we are taking a revolutionary scientific and market-based approach. We are inventing efficient, sustainable ways to transform ingredients from plants into meat, fish and dairy foods that deliver all the pleasures and nutritional benefits consumers demand, without the destructive environmental or public health impact. Our world-class R&D team has been building the know-how and technology platform to produce meat, fish and dairy foods from plants. Impossible Foods is experiencing rapid growth and is resolutely committed to leading all aspects of the plant-based food revolution from discovery to commercial production. Th only thing that will separate Impossible Foods from success and failure is our ability to recruit more world-class experts. Want to join? Check out the job opening and requirements below: You_Will o Develop attractive co-marketing programs to support the successful close of highly targeted, valuable and global FS customers. o Evaluate and develop a marketing strategy and marketing plans for a growing roster of Top 50 QSR customers. o Form meaningful relationships with Customer marketing teams, actively participate in creative development and media plans to drive trial, repeat customers and overall velocity o Gather, consolidate and distribute marketing campaign results from Top 50 customers to ensure IF organizational learning. o Interface between Customer marketing teams and IF Marketing and Creative teams to ensure timely response to all communications and delivery against contractual obligations. o Liaise closely with the Accounting, Finance and Legal teams at Top 50 customers to support financial management and delivery against contractual obligations. o Coordinate internal teams to support launch and ongoing campaign activity. o Challenge the status quo of how things work in the food industry to knock down barriers to grow the business faster than any food brand ever has You_Have o 10+ years of B2B and B2C Marketing experience (preferably in Food Service or CPG environment) o Working knowledge of finance, accounting, and budgeting principles o Highly quantitative, deep experience in attribution and marketing analytics o Prior experience in scaling ad spend at a startup o Hands on with producing content ideas, emails, ads, one pagers and case studies o Strong analytical skills and ability to think strategically o Strong communication and interpersonal skills o A genuine interest and passion for Impossible Foods mission o Able to navigate and thrive in a fast paced and highly collaborative environment o Highly motivated self-starter with an exceptionally high quality bar; naturally preemptive and proactive, and intellectually curious Impossible Foods Inc. is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. Show moreShow less

Keywords: Impossible Foods, Redwood City , Director, Global Food Service Marketing, Executive , Redwood City, California

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