RedwoodCityRecruiter Since 2001
the smart solution for Redwood City jobs

Senior Brand Strategist (Contract

Company: Electronic Arts Inc.
Location: Redwood City
Posted on: February 20, 2021

Job Description:

Location: Redwood City, California, United States Requisition Number: 163781 Date Opened: 2021-01-15 Senior Brand Strategist (4-Month Contract) What we're all about... The newly formed brand team for Electronic Arts is less than a year into building our brand, making it one of greatest (+ fun) exercises in transformation & change management in our industry. This also means we're still making a bit of it up as we go along. So if you're a visionary doer, who can lead programs to sprout and thrive within change, then this might be your gig. And you've also caught us at the best time - the very beginning - how exciting is that? The opportunity to bring a pioneer brand back to life doesn't come around too often--- so that's why we're here and hopefully why you're still reading this job description--- The Sr. Brand Strategist role will report to the Director of Brand Strategy and lead initiatives that transform the EA brand back to its once culturally iconic status. This work will include the below. What you'll do with us--- Principle Roles & Responsibilities Support Brand Foundation Development

  • Manage EA's brand architecture development & deployment across EA and all EA sub-brands, studio brands and product brands and the creation of new brands
  • Drive the building of foundational systems that cultivate & protect EA brand equity while also unifying the EA brand experience--
  • Apply strong strategic thinking & leadership skills to investigate data, formulate hypotheses, determine research needs and design the most impactful and efficient pathways for constructing EA's brand foundations-- Plan & Lead Strategic Cross-functional Initiatives
    • Translate EA's hero brand strategy to tangible, data-informed solutions that reform the Electronic Arts brand experience across our portfolio, identity, marketing & growth initiatives
    • Coordinate & lead internal stakeholders and agency partners to analyze & refine portfolio growth & positioning strategies to align with hero brand strategy & architecture
    • Partner closely with EA brand identity and sub-brand teams to develop & implement an EA brand architecture What you'll already be great at--- Qualifications
      • 10+ years of professional brand strategy & management experience; at least 4 years in-house at a brand or brand consultancy/agency--
      • Experience supporting high profile rebrands
      • You might have a mix of experience across brand strategy and product management
      • Experience working across a complex & varied portfolio
      • Experience managing and supporting cross functional (dotted-line) teams and executive level stakeholders
      • Analytical and problem-solving mindset
      • Creative & compelling communication skills; both written and verbal
      • Ability to lead and motivate change management across large, corporate organizations
      • Great collaborator who thrives working with others
      • Strong opinions lightly held
      • Willing to get hands dirty
      • Outcome and output oriented - dare we say 'relentless'? About EAAt Electronic Arts, we exist to Inspire the World to Play. We create extraordinary new game experiences for our millions of players everywhere by bringing together talented people that combine creativity, innovation, and passion. We know that our strength lies in the diversity of our people. We immerse our employees into an inclusive culture, and provide opportunities for learning and leading that allow them to do the most impactful and rewarding work of their careers. We put our people first. We provide comprehensive benefit packages with a focus on health and wellbeing to support your needs and help you balance your career and personal life. We provide access to dynamic and collaborative work environments, opportunities to connect and contribute through our Employee Resource Groups, and support for a balanced life with paid time off and maternity and paternity leave, plus free video games and so much more! Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. Electronic Arts also makes workplace accommodations for qualified individuals with disabilities as required by applicable law. google-site-verification: google7f7a22bb8fdf2c3d.html

Keywords: Electronic Arts Inc., Redwood City , Senior Brand Strategist (Contract, Other , Redwood City, California

Click here to apply!

Didn't find what you're looking for? Search again!

I'm looking for
in category
within


Other Other Jobs


Client Service Associate
Description: CLIENT SERVICE ASSOCIATE ndash YOU'RE A CLIENT SERVICE CONNOISSEUR Marin County, CA 94903As our Client Service Associate, your primary responsibilities will be to perform a variety of general administrative (more...)
Company: Home Instead
Location: Novato
Posted on: 02/26/2021

Customer Service & Sales - Part Time
Description: When you join Verizon Verizon is a leading provider of technology, communications, information and entertainment products, transforming the way we connect across the globe. We're a diverse network of (more...)
Company: Verizon
Location: San Rafael
Posted on: 02/26/2021

Family Practice in CA - Outpatient Family Practitioner Opening in Coas
Description: A physician-owned, multi-specialty group in Northern California is seeking a family medicine physician. The facility needs assistance with the high demand from the community. The schedule will be 4.5 (more...)
Company: CompHealth
Location: Santa Cruz
Posted on: 02/26/2021


Asbestos Abatement Supervisor
Description: The Asbestos Abatement Supervisor must be able to work in compliance on remediation and industrial maintenance projects. They must adhere to and maintain strict compliance with corporate/office policies (more...)
Company: ATI Restoration, LLC
Location: Petaluma
Posted on: 02/26/2021

Deliver with DoorDash - Become a Dasher with our E-Bikes
Description: Want to earn money, but don't have a car Deliver with DoorDash. We'll even set you up with an e-bikeWhat is DoorDashAvailable in over 4,000 cities in the U.S., Canada, and Australia, DoorDash is about (more...)
Company: Doordash
Location: San Bruno
Posted on: 02/26/2021

Chemical Operations Specialist (74D)
Description: Join the frontlines to protect against some of the world's most powerful threats. As a Chemical Operations Specialist for the Army National Guard, you will support the country during natural disaster (more...)
Company: Army National Guard
Location: San Rafael
Posted on: 02/26/2021

QA Automation Lead
Description: Remote role to start and once environment changes, a candidate to be located in SR Office Must-Have:Good Data Warehousing knowledge and conceptsSAP HANA Functional / Technical Knowledge How you will contribute: (more...)
Company: IITmatrix PTE LTD
Location: San Rafael
Posted on: 02/26/2021

IT - Solution Architect with Utility Domain
Description: Hello, Greetings from Ampcus Inc.Ampcus is a technology services consulting company.Ampcus Inc. is a Global leader in end-to-end IT Business Solutions and Services with latest technologies. We are listed (more...)
Company: Ampcus Inc
Location: San Ramon
Posted on: 02/26/2021

Senior Gameplay Scripter
Description: JOB TITLE: Senior Gameplay Scripter br br LOCATION: Novato, USA br br REPORTS TO: Design Director br br CONTRACT: Perm br br What We Need br br We are looking for a world class game (more...)
Company: Hangar 13
Location: Novato
Posted on: 02/26/2021

Regulatory Affairs Specialist
Description: Regulatory Affairs Specialist needs regulatory experience Regulatory Affairs Specialist requires: Bachelors Degree in Chemistry, Biology, Toxicology or related field. Experience
Company: Global Channel Management, Inc.
Location: West Sacramento
Posted on: 02/26/2021

Log In or Create An Account

Get the latest California jobs by following @recnetCA on Twitter!

Redwood City RSS job feeds