Coordinator, Innovation Product Marketing

Company: e.l.f. Beauty
Location: Oakland
Posted on: February 19, 2026

Job Description:

Job Description Job Description About the Company e.l.f. Beauty, Inc. stands with every eye, lip, face and paw. Our deep commitment to clean, cruelty free beauty at an incredible value has fueled the success of our flagship brand e.l.f. Cosmetics since 2004 and driven our portfolio expansion. Today, our multi-brand portfolio includes e.l.f. Cosmetics, e.l.f. SKIN, pioneering clean beauty brand Well People, Keys Soulcare, a groundbreaking lifestyle beauty brand created with Alicia Keys, Naturium, high-performance, biocompatible, clinically-effective and accessible skin care, and our newest brand, rhode, a line of curated skincare essentials, formulated for a variety of skin types and needs with high performance ingredients, it’s a daily routine that nourishes your skin barrier over time. In our Fiscal year 25, we had net sales of $1 Billion and our business performance has been nothing short of extraordinary with 28 consecutive quarters of net sales growth. We are the 2 mass cosmetics brand in the US and are the fastest growing mass cosmetics brand among the top 5. Our total compensation philosophy offers every full-time new hire competitive pay and benefits, bonus eligibility (200% of target over the last six fiscal years), equity, flexible time off, year-round half-day Fridays, and a hybrid 3 day in office, 2 day at home work environment. We believe the combination of our unique culture, total compensation, workplace flexibility and care for the team is unmatched across not just beauty but any industry. Visit our Career Page to learn more about our team: https://www.elfbeauty.com/work -with-us Job Summary We are seeking a passionate and detail-oriented Innovation Product Marketing Coordinator to support our Innovation team within the fast-paced beauty industry. This hands-on role provides exposure to all stages of the innovation lifecycle, including trend research, competitive analysis, product development support, and go-to-market strategy. The ideal candidate is highly organized, proactive, and creatively driven, with a strong passion for beauty and innovation. This role works cross-functionally across multiple teams, requiring excellent communication, collaboration, and project management skills to support multiple initiatives simultaneously in a dynamic, fast-moving environment. Responsibilities: Support the Innovation Product Marketing team with daily operational needs, including meeting coordination, product sample preparation, and team logistics. Manage, coordinate, ship, and track incoming and outgoing innovation product samples. Maintain and regularly update key documents and trackers, including product libraries, launch calendars, product briefs, and pricing documentation. Prepare reports and conduct product analysis projects related to pricing, packaging, ingredients, messaging, and collection trends. Monitor global beauty markets for trends, competitive activity, category insights, and innovation opportunities. Build strong partnerships and maintain effective communication across cross-functional teams through meetings, updates, and ongoing collaboration. Manage multiple projects simultaneously while maintaining deadlines and accuracy. Support additional team initiatives and projects as needed. Requirements: Bachelor’s degree required. Entry-level role; internship or early experience within beauty, product marketing, or innovation environments preferred. 1 years of related experience in product marketing, training, or relevant fields preferred, or equivalent education and experience combination. Strong written and verbal communication skills with a collaborative, team-oriented mindset. Ability to multitask, problem solve, and adapt within a fast-paced, evolving environment. Highly resourceful with strong ownership, follow-through, and accountability. Excellent organizational skills and attention to detail. Strong time management skills with the ability to prioritize competing tasks. Positive attitude with a “no task is too small” mindset and enthusiasm for creative problem solving. Entrepreneurial spirit with the ability to adapt quickly and embrace change. Proficiency in Microsoft Office Suite. Willingness to support additional team tasks as assigned. Ability to work onsite in the Oakland office five days per week. Hourly, non-exempt position. The base salary range for this role is listed above. Total compensation includes base salary, annual company-based performance bonus, and equity. Under e.l.f.’s annual bonus program, employees are eligible to earn up to 200% of their target bonus when company performance exceeds defined goals. In addition, e.l.f. provides a variety of other benefits to employees, including medical, dental, and vision insurance, a retirement savings plan, gender neutral parental leave, and unlimited paid time off. The amount of total compensation (including base salary) offered will be based on a wide range of factors, including geographic location, experience, specific skills, and qualifications. Compensation components are subject to change at the company’s discretion This job description is intended to describe the general nature and level of work being performed in this position. It also reflects the general details considered necessary to describe the principal functions of the job identified, and shall not be considered, as detailed description of all the work required inherent in the job. It is not an exhaustive list of responsibilities, and it is subject to changes and exceptions at the supervisors’ discretion. e.l.f. Beauty respects your privacy. Please see our Job Applicant Privacy Notice (www.elfbeauty.com/us -job-applicant-privacy-notice) for how your personal information is used and shared. We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

Keywords: e.l.f. Beauty, Redwood City , Coordinator, Innovation Product Marketing, PR / Public Relations , Oakland, California